Anu Köidam on Tartus tegutsev koolijuht, mentor ja karjääricoach, kelle professionaalne taust ulatub üle 26 aasta rahvusvahelises äris ja haridusjuhtimises. Tema teekond hõlmab tippjuhi rolle mõnedes Eesti ja Baltikumi tuntumates ettevõtetes – ta on olnud Fazer Eesti, Fazer Baltikumi ning Fazer Amica Baltikumi ja Venemaa personalidirektor, kuulunud Fazer Baltikumi juhtkonda ning töötanud personalidirektorina luksushotell Swissotel Tallinnas (AccorHotels). See harukordne kombinatsioon FMCG-sektori, külalislahkuse äri ja kvaliteedijuhtimise kogemusest annab Anule laia ja praktilise vaate organisatsioonide toimimisele. 🎓 Hariduslikult on Anu omandanud ökonomist-inseneri diplomi Tallinna Tehnikaülikoolist ning magistrikraadi Uppsala Põllumajandusülikoolist Rootsis. Tema ametlikku pädevust kinnitab EMCC Global Individual Coach/Mentor Accreditation (EIA, kehtiv kuni 2027) – rahvusvaheliselt tunnustatud coachingu ja mentorluse sertifikaat. Ta on Eesti Mentorite Koja liige alates 2020. aastast ning Eesti Noorsootöötajate Kogu coach, mis näitab tema pühendumust nii noorte kui ka kogenud juhtide arendamisele. 💡 Anu tööstiil põhineb uskumusel, et inimene ise on oma arengu peamine autor – mentor on see, kes küsib õigeid küsimusi ja hoiab fookust. See lähenemine sobib eriti hästi koolijuhtidele, haridusjuhtidele, algajatele juhtidele ja noorsootöötajatele, kes otsivad struktureeritud tuge oma rolli kinnistamiseks või karjääri suunamiseks. Anu ei paku valmislahendusi, vaid aitab kliendil endal leida selgus ja jõud edasi liikumiseks. 🌍 Lisaks professionaalsele tegevusele on Anu üks gastronoomiakonkursi Hõbelusikas/Silverspoon asutajatest ja eestvedaja 7 aasta jooksul – see näitab tema võimet juhtida pikaajalisi projekte ja luua kogukondlikku väärtust. Anu on mitmekülgne, rahvusvahelise kogemusega juht, kelle mentorlus on ankkureeritud reaalsetesse äri- ja inimjuhtimise väljakutsetesse.

Anu Köidam is a school principal, mentor, and career coach based in Tartu, Estonia, with over 26 years of leadership experience spanning international business and education management. Her career includes senior HR Director roles at Fazer Estonia, Fazer Baltics, Fazer Amica Baltics & Russia, and Swissotel Tallinn (AccorHotels) — giving her a rare, cross-sector perspective on organizational dynamics, people management, and quality systems. This breadth of experience across FMCG, luxury hospitality, and education makes her an unusually well-rounded mentor for leaders navigating complex environments. Anu holds an economist-engineer diploma from Tallinn University of Technology and a master's degree from Uppsala University of Agricultural Sciences in Sweden. She is accredited by EMCC Global as an Individual Coach/Mentor (EIA, valid until 2027), a rigorous internationally recognized credential. She is also a member of the Estonian Mentors' Chamber since 2020 and serves as a coach for the Estonian Youth Workers' Association, reflecting her commitment to developing both emerging and experienced leaders. Her coaching philosophy is grounded in the belief that growth is self-driven — the mentor's role is to ask the right questions and help clients find clarity on their own path. This makes her particularly effective with school principals, education managers, first-time leaders, and youth workers who need structured, reflective support rather than prescriptive advice. Anu's sessions are characterized by a caring yet challenging style that builds both confidence and strategic thinking. Beyond her professional work, Anu co-founded and led the gastronomy competition Hõbelusikas/Silverspoon for seven years — a testament to her capacity for long-term project leadership and community building. Her international outlook, shaped by years of working across Baltic and Russian markets, adds a valuable global dimension to her mentoring practice.

Anu Köidam on Tartus tegutsev koolijuht, mentor ja karjääricoach, kes on spetsialiseerunud haridusjuhtimisele, juhtide mentorlusele ja karjääri coachingule. Tema põhikompetentsid hõlmavad personalijuhtimist, organisatsiooni arendamist, koolijuhtimist, FMCG-sektori ekspertiisi ja kvaliteedijuhtimist. Tal on üle 26 aasta rahvusvahelise juhtimiskogemuse, sh personalidirektori rollid Fazer Eestis, Fazer Baltikumis ja Swissotel Tallinnas. Sertifitseeritud EMCC Global Individual Coach/Mentor Accreditation (EIA, kehtib kuni 2027). Eesti Mentorite Koja liige alates 2020. Sihtrühm: koolijuhid, haridusjuhid, algajad juhid, noorsootöötajad. Tegutseb Eestis, peamiselt Tartus.

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Anu Köidam

Name: Anu Köidam
Address: Tartu, EE
Price range: €€

Head of School & Mentor

Mentors

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Eesti

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Estonia

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I believe in people and lifelong learning. No one else can make us better or wiser people. We can do it ourselves! For this, we sometimes need a partner who would ask the right questions and help us stay on the chosen path or find the right path for ourselves. Throughout my professional career, I have worked mainly in international companies, leading people and related processes. My most recent valuable experience comes from the luxury hospitality business, as HR Director at Swissotel Tallinn (part of AccorHotels hotel chain). My previous experience is from the FMCG sector (Fast-moving consumer goods), where I have worked both as HR Director and Quality Manager. I have been HR Director of Fazer Estonia and Fazer Baltics, HR Director of Fazer Amica Baltics and Russia. I was a member of Fazer Baltics management team. I received my education from Tallinn University of Technology, with a diploma stating economist-engineer. I obtained my master's degree from Uppsala University of Agricultural Sciences. Additionally, I have attended numerous continuing education courses both in Estonia and abroad. I have been involved in mentoring for the past 3 years. I was one of the founders of the gastronomy competition Hõbelusikas/Silverspoon and led the competition for 7 years. In my free time, I love traveling, the sea and sailing. Winters have not passed without skiing in the mountains.

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